Privacy Policy

Last updated: July 2026

Wavelength Artist Management Limited respects your privacy and is committed to protecting your personal information.

This policy explains how we use personal information relating to visitors to our website, people who contact us and prospective Artists who submit an initial request for representation.

More detailed information about how we process information relating to represented Artists and professional Engagements is contained in our separate Artist Privacy Notice.

1. Who we are

Wavelength Artist Management Limited is responsible for the personal information covered by this policy.

Wavelength Artist Management Limited
Company number: 15620652
71–75 Shelton Street
Covent Garden
London
WC2H 9JQ
United Kingdom

Email: info@wavelengthartists.com

2. Information we collect

Depending on how you interact with us, we may collect:

your name and contact details;
the organisation you represent and your professional role;
information contained in an enquiry or correspondence;
information submitted in an initial representation application;
professional materials such as your CV, biography, photographs, showreels, recordings and links to professional profiles;
information about your training, experience, skills, availability and professional preferences; and
technical information about your use of our website, including your device, browser, approximate location, pages visited and cookie preferences.

Please do not provide sensitive personal information unless we have specifically requested it and explained why it is needed.

We do not accept applications for representation from people under 18.

3. How we use your information

We may use your information to:

operate, maintain and protect our website;
respond to general, professional and business enquiries;
assess initial applications for representation;
communicate with prospective Artists;
arrange an interview, meeting or audition;
consider whether to offer representation;
manage our business and professional relationships;
maintain appropriate records;
comply with legal and regulatory obligations; and
establish, exercise or defend legal rights.

We normally rely on:

steps taken at your request before potentially entering into a contract;
our legitimate interests in operating the Agency, responding to enquiries and assessing prospective Artists;
performance of a contract, where applicable;
compliance with legal obligations; or
consent, where the law specifically requires it.

Submitting an initial application does not mean that we will offer representation.

Where an application progresses and we propose representation, we will make our separate Artist Privacy Notice available.

4. Who we share information with

Information may be accessed by Wavelength personnel and contractors who reasonably require it for their work.

We may also share information, where necessary, with providers supporting our:

website and online forms;
business email and communications;
cloud storage and document management;
application and customer-relationship management systems;
website security and analytics;
accounting, legal and professional services; and
information-technology systems.

We may also disclose information where required or permitted by law, including to courts, regulators, law-enforcement bodies or other public authorities.

We do not sell or rent personal information. Service providers acting on our behalf are required to protect the information appropriately.

5. International processing

Some of our contractors and service providers may store or access information outside the United Kingdom.

Where UK international-transfer rules apply, we will use an appropriate legal mechanism, such as UK adequacy regulations, the UK International Data Transfer Agreement, the UK Addendum to the European Commission’s Standard Contractual Clauses or another mechanism permitted by law.

You may contact us for further information about the safeguards applying to a particular transfer.

6. How long we retain information

We retain information only for as long as reasonably necessary.

Our normal retention periods are:

general enquiries: up to two years after the last substantive contact;
unsuccessful or incomplete representation applications: up to 12 months after our decision or last substantive contact;
applications which progress to an offer of representation: in accordance with our Artist Privacy Notice, made separately available at the relevant time;
complaints, disputes and legal claims: for as long as reasonably necessary, normally up to six years after resolution; and
marketing opt-out records: for as long as required to respect the opt-out.

Information may be retained for longer where required by law or where a complaint, investigation or legal claim is ongoing or reasonably anticipated.

We may delete information earlier where it is no longer required.

7. Your rights

Depending on the circumstances, you may have rights relating to your personal information, including the right to:

request access to it;
ask us to correct inaccurate or incomplete information;
request deletion or restriction;
object to processing based on legitimate interests;
object to direct marketing;
request eligible information in a portable format; and
withdraw consent where processing is based on consent.

These rights are not absolute and may be subject to legal exceptions.

Requests should be sent to info@wavelengthartists.com. We will normally respond without undue delay and within one month.

8. Complaints

You may make a complaint about our use of your personal information by contacting:

The Agency Director
Wavelength Artist Management Limited
Email: info@wavelengthartists.com

We will acknowledge a data-protection complaint within the period required by law, investigate it appropriately, keep you informed where necessary and communicate the outcome without undue delay.

You also have the right to complain to the Information Commissioner’s Office, the United Kingdom’s data-protection regulator. You do not have to complain to Wavelength before contacting the Information Commissioner.

9. Cookies

Our website may use cookies and similar technologies to operate securely, remember user choices and understand how the website is used.

Where consent is required, non-essential technologies will not be used unless you have made an appropriate choice through our cookie controls.

Further information about the cookies used, including their purposes and duration, should be provided through our Cookie Notice or Cookie Settings facility.

10. Marketing

We will not add someone to an unrelated marketing list merely because they contacted us or submitted an application.

We will send electronic marketing only where permitted by law. Where consent is required, it will be requested separately and may be withdrawn at any time.

Marketing communications will provide an appropriate method of opting out.

11. Security

We use reasonable technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

No electronic system is completely secure, but we take safeguards proportionate to the nature and sensitivity of the information.

12. Other websites and platforms

Our website may contain links to third-party websites, forms, casting platforms and social-media services.

Those organisations may process information under their own privacy policies. We are not responsible for their independent privacy practices.

13. Changes to this policy

We may update this policy to reflect changes to our website, services, providers, practices or applicable law.

The current version will be published on our website with its most recent update date.

14. Contact us

Questions, requests and complaints should be sent to: