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Privacy Policy



Wavelength Artist Management is committed to processing any personal information it holds only in a way that is fair, transparent and meets the required legal obligations, in other words, in accordance with the Data Protection Act and its successor, the General Data Protection Regulations (GDPR). Wavelength Artist Management will take particular care of contact email addresses which in addition to the GDPR are subject to the Privacy and Electronic Communication Regulations (PECR).


Data Protection Principles


The legislation sets out various data protection principles, which ensure that personal information:


    • is used fairly and lawfully

    • is used for limited, specifically stated purposes

    • is used in a way that is adequate, relevant and accurate

    • is kept safe and secure


Your Rights


The legislation conveys various individual rights, including the following:​


    • the right to access the information we hold about you and certain information about our processing of it

    • the right to rectification

    • the right to restrict processing

    • the right to data portability

    • the right to object to use of your personal data

    • rights in relation to automated decision making and profiling


You may read more about your rights at:

Information Processed by Wavelength Artist Management


The following sections describe the information that Wavelength Artist Management collects and how it is processed.


Legal Basis for Processing


The legislation requires that there is a clear legal basis for processing personal information.

In general, Wavelength Artist Management relies on the individual’s consent in order to process their data. Exceptions such as a legal obligation, contractual agreement or Wavelength Artist Management's legitimate interest are highlighted below. Please note that if consent is withdrawn the service that we can offer may be restricted.


Artist Contact Details


We collect contact details (name, address, phone numbers, email addresses) in order to communicate any audition, casting or job information relevant to our Artists. If an email address is provided we assume consent to use it for administrative purposes.

Data Retention


Once an Artist leaves Wavelength Artist Management, the Artist is made inactive on our system and will be removed from our database. An Artist's basic contact details are kept on file indefinitely for the purpose of future contact should we receive a casting. Sensitive data, such as birth certificates, bank account details and medical information will be removed and destroyed within 1 month of their termination of the Artist Agreement.


Bank Details and Payments


Basic account details are not usually requested. However, in case of particular reasons when these details are shared they will be stored in a private file, for the sole purpose of contractual agreements.


Website Visitors


When a person visits we use a third-party service, Google Analytics, to collect standard internet log information and details of visitor behaviour patterns. We do this to find out information such as the number of visitors to various parts of the website, and this information is processed in a way that does not identify an individual.


External Web Links


This Privacy Policy does not cover the links within this site linking to other websites. We encourage you to read the privacy statements on the individual websites you may visit.


Third Parties/Supplies - Use of Data Processors


Data processors are third parties who may provide services for us. We have contracts in place with our data processors, meaning that they cannot do anything with your personal information unless we have instructed them to do so. They will NOT share your personal information with any organisation apart from ourselves and they will hold it securely and retain it for the period we instruct.


The following is a list of our main data processors:


Social Media: We use social media as a means to promote the success and achievements of our Artists, as well as to promote upcoming auditions and talent requirements. We only post photos/stage names of Artists on social media; we assume consent unless told otherwise.


International Data Transfers


The GDPR applies to all UK, EU, and USA residents, and so all personal information processed is stored in accordance with the GDPR. If we share personal information of UK, EU, and USA residents with suppliers or third parties outside of these jurisdictions, we will ensure that they meet the requirements of the GDPR. We are committed to complying with the data regulations of non-EU residents according to their jurisdiction.


In line with the new GDPR regulations, please find our updated privacy policy below, explaining how Wavelength Artist Management collects personal information.




Wavelength Artist Management has implemented technical and organisational security measures to protect your personal data against unauthorised access, loss, or misuse.


Queries and Complaints


Wavelength Artist Management aims to meet the highest standards of data protection when collecting and using personal information. For this reason, we take any complaints we receive regarding data protection very seriously. We encourage Artists and anyone we work with to bring to our attention any collection or use of information they believe is unfair, misleading, or inappropriate. We would also welcome any suggestions for improving our procedures.


Access to Personal Information


Wavelength Artist Management aims to be as open as possible in terms of allowing clients access to their own personal information. An individual can find out if we hold any of their personal information by asking, and this is formally known as a ‘subject access request’ under the Data Protection Act 1998. If we do hold information about an individual, we will:


    • Describe the type of information held.

    • Explain why we are holding it.

    • Explain who it may be disclosed to.

    • Provide a copy of the information in an intelligible form.

    • Disclosure of Personal Information.

    • Unless for a specific reason already identified in this Privacy Policy, we will not disclose personal data without the individual's consent.


Legal Obligation


We may disclose your information to governmental agencies or entities, regulatory authorities, or other persons in line with any applicable law, regulations, court order, or official request.

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